Presentation Tomorrow on Web 2.0 in Health Care
The Health Management Congress invited me to give this talk as a webinar tomorrow at 2pm EST. The full title is: "Emerging Trends & Opportunities for Healthcare Organizations to Leverage Web 2.0".
Details from the website:
The social-networking revolution is coming to health care, at the same time that new Internet technologies and software programs are making it easier than ever for consumers to find timely, personalized health information online. Patients who once connected mainly through email discussion groups and chat rooms are building more sophisticated virtual communities that enable them to share information about treatment and coping and build a personal network of friends. At the same time, traditional Web sites that once offered cumbersome pages of static data are developing blogs, podcasts, and customized search engines to deliver the most relevant and timely information on health topics.
What you will learn by attending:
• Improve care self-management using Web 2.0 strategies & resources
• Analyze the impact of Web 2.0 on healthcare stakeholders
• Leverage Web 2.0 content to drive traffic to your site and customers to your facility
• Explore the return on investment for these technologies
Technorati: Health 2.0
Details from the website:
The social-networking revolution is coming to health care, at the same time that new Internet technologies and software programs are making it easier than ever for consumers to find timely, personalized health information online. Patients who once connected mainly through email discussion groups and chat rooms are building more sophisticated virtual communities that enable them to share information about treatment and coping and build a personal network of friends. At the same time, traditional Web sites that once offered cumbersome pages of static data are developing blogs, podcasts, and customized search engines to deliver the most relevant and timely information on health topics.
What you will learn by attending:
• Improve care self-management using Web 2.0 strategies & resources
• Analyze the impact of Web 2.0 on healthcare stakeholders
• Leverage Web 2.0 content to drive traffic to your site and customers to your facility
• Explore the return on investment for these technologies
Technorati: Health 2.0
I'll be attending, John, and hope to get as many members of the Product Development team as I can to join me on very short notice.
I'm very eager to hear what you have to say; thanks for taking on such a timely and poorly understood topic.
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Interesting. Hospital librarians are starting to see this as patients and families come in to use the library services and computers. I think the librarians are noticing it more because these sites are usually blocked by the hospital and the familes then go to the librarian to ask how to get on the site(s).
If hospitals start to open up access to these social networking resources several questions start to emerge.
1. How will they handle the network demands that these sites often need. Hospitals as well as Universities are lamenting that they can't keep up with current bandwidth demands, opening up access to sites like YouTube and podcasting sites will increase the need for more bandwidth.
2. By allowing access to these sites to patients and families, employees will most likely also access them. What are the institutional policies regarding things like Facebook, MySpace, YouTube.
2a. Would all social networking be considered fun and off employee time? What about consulting with peers across the world or viewing a recommended surgical video on YouTube?
Lots of things to consider, I cross my fingers that hospitals and other institutions will start to address these and other questions and begin to embrace Web 2.0 applications.
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An interesting resource for both DR's, hospitals and patients is www.webtribes.com. It is a series of online social netwoking site for individuals with mental health challenges.
There are five tribes.
DepressionTribe.com
AnxietyTribe.com
AddictionTribe.com
OCDTribe.com
HIVAidsTribe.com
This sites have the latest in Web 2.0 features and can support groups within the sites for associations to create their own unique area. No need to host and develop when this is FREE!
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John, I enjoyed the presentation. Could you post the slides? The Webex replay is available, but a copy of the slides would be awesome!
Thanks,
Mark
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Hi John, interesting! Do You have some literature suggestions for me about "Analyze the impact of Web 2.0 on healthcare stakeholders"?
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