Archive for January 12th, 2010
Social Media and Search in Health Care
January 12, 2010
Several new stories popped up today:
- Microsoft’s secret weapon against Google: Health search – although this reviewer sees a some temporary advantage over Google Health search, he notes that even more important is a search within a simple-to-use electronic medical records system for consumers and does not see either as doing a good job of this yet
- Oncologists Using Twitter to Advance Cancer Knowledge: about physicians using twitter for “Disseminating, correcting, and expanding information in conversation with professional colleagues”
- Boundary Erosion in Information Technology: John Glaser points out how social media and other consumer-oriented technologies as risk to Healthcare IT but also sees “Boundary erosion is an underlying, unalterable trend in information technology. It will not reverse itself.” He encourages a balance between unbridled enthusiasm and blocking these technologies.