Health 2.0 as a Verb
October 4, 2007
Jane Sarasohn-Kahn writes in her column in iHealthbeat, that “Health 2.0:It’s Not a Noun, Its a Verb, a Movement.” It was good to meet Jane in person at the Health 2.0 conference after reading her columns regularly. She asks Why the interest now? The answer is not one single factor:
- consumers are searching online for health information
- they are building communities online
- there is a demand for transparency
- customers are comfortable with IT and embracing Web 2.0
- learning from health 1.0 (ordinary content websites) and the ability to rapidly and cheaply develop new applications.
Maybe this is something more than a passing trend with this kind of convergence going on.
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