Presentation Tomorrow on Web 2.0 in Health Care

June 25, 2008

The Health Management Congress invited me to give this talk as a webinar tomorrow at 2pm EST. The full title is: “Emerging Trends & Opportunities for Healthcare Organizations to Leverage Web 2.0″.

Details from the website:

The social-networking revolution is coming to health care, at the same time that new Internet technologies and software programs are making it easier than ever for consumers to find timely, personalized health information online. Patients who once connected mainly through email discussion groups and chat rooms are building more sophisticated virtual communities that enable them to share information about treatment and coping and build a personal network of friends.

At the same time, traditional Web sites that once offered cumbersome pages of static data are developing blogs, podcasts, and customized search engines to deliver the most relevant and timely information on health

What you will learn by attending:

  • Improve care self-management using Web 2.0 strategies & resources
  • Analyze the impact of Web 2.0 on healthcare stakeholders
  • Leverage Web 2.0 content to drive traffic to your site and customers to your facility
  • Explore the return on investment for these technologies
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