Enterprise 2.0 – Limits of Social Media in the Organization
November 13, 2009
Earlier this week I presented on a social media panel at the NEOSA CIO Symposium in Cleveland. Slides below and bookmarks here. I was surprised at how many companies block social media from their employees (about 50% from an informal poll). After the panel, I think many were going to take a second look at social media as both a customer engagement tactic and/or a internal tool set for employee collaboration and communication.
Some related blog posts on this topic include:
- The Über-Connected Organization: A Mandate for 2010 from Harvard Business Review
- Let’s Move Away From Social Media and Get Down to Business – from ReadWriteWeb
which argues for a pragmatic Enterprise 2.0 which will:- Address key business concerns
- Demonstrate business value
- Acquire social computing competency
Enterprise 2.0 is a work in progress. I hope we will see more articles/blogs on ROI and general benefits of Enterprise 2.0, particularly in health care organizations.
NEOSA CIO Symposium 111009
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