January 8, 2009
Ed Bennett of the University of Maryland has put together a very comprehensive list of social networking sites hosted by hospitals including their use Facebook, Twitter and YouTube. YouTube looks like the most common but many are moving forward with Twitter. Some have clearer strategies with Twitter and other Web 2.0 tools than others. Most are using Twitter for health advice, others as an abbreviated version of press releases. It remains to be seen where this will go in the future – how it might be used in emergency communication (MD Anderson during the hurricane) or employee communication.
Once hospitals begin to really exploit smart phones, the possibilities are endless except for the limitation of paying attention to patients first.Share this: