Web 2.0 as a Disruptive Technology

January 8, 2009

Imitation as a form of flattery – on SlideShare, Len Starnes has picked up on one of my slides on Web 2.0 in Health Care on disruptive technology. See the embedded slide show, slide #8 showing some of the similarities between healthcare organizations and pharma in terms of being risk adverse, requiring long lead times and intellectual property being closely guarded vs. Web 2.0 values.

Later in the presentation, there is a discussion of Wiks, “Doctors like wikis” and “Wikis can streamline project management.”

I am glad that pharma is adopting Web 2.0 strategies and I hope it will lead to listening to consumers and providers rather then just marketing to them.

Share this:
  • Facebook
  • Twitter
  • Delicious
  • Digg
  • Tumblr
  • StumbleUpon
  • Pinterest
  • Add to favorites
  • Email
  • RSS

Leave a Reply